So…my weekend, or The Benefit of taking a Master class

~ By Peggy Jaeger There really should be something done about lousy internet in hotels and conferences! I was at a fabulous conference this weekend and couldn’t blog about it because it took FOREVER to get connected to WiFi. Oh well…better late than never. Friday night I took a master class with marketing guru Jane Friedman. It quite literally changed the way I view all the social media stuff I have to do as a writer who wants to get her book in front of strangers. For two hours she spoke about all the ways a writer can engage readers and get them to — not...

Ready, Set, BAKE!

~ By Carole Matthews A Note from Melina (aka Melissa):  I may not bake as well as Mary Berry (though not for lack of trying). But I’m proud that that we have one thing in common.  We both adore Carole Matthews.  It was from Carole Matthews that I learned about The Great British Bake-Off, and I’ve been an addict from the first episode I was able to get my hands on.  The show is so soothing, with its rivers, fields, and adorable animals walking around. Even the music relaxes me.  The encouraging atmosphere in “the tent” reminds me of...

Happy Valentine’s Day!

Hello Everyone, Happy Valentine’s Day! As a special treat, here are a few Valentine’s Day classic moments for you. Hopefully, they’ll spark some writing. Can you turn these into writing prompts? 30 Rock: Friends: How I Met Your Mother: Charlie Brown: A Bonus:   What are your favorite Valentine’s Day TV moments? Leave a comment and let us know.  Don’t forget to make time to show your manuscript some love this weekend!

Why (In The World) Would Jane Austen Snapchat?

~ By Sarah Vance-Tompkins “Dare not say that man forgets sooner than woman, that his love has an earlier death. I have loved none but you.” — Captain Wentworth, Persuasion. Snapchat is unlike other social networking platforms. Captain Wentworth will love you forever, but your Snapchat posts are going to ghost. While Tweets and Facebook posts remain in perpetuity and can be searched any time, a Snap has an expiration date. When you’re sending a Snap to a friend, it self-destructs after it’s viewed. That’s why brands take advantage of the Story feature when using Snapchat for marketing. More on...

What Would Jane Austen Instagram?

~ By Sarah Vance-Tompkins In vain I have struggled, it will not do. My feelings will not be repressed. You must allow me to tell you how ardently I admire and love you…and the photos you post on Instagram. Social media is a key element of any author’s marketing plan, but the popularity of social media platforms change as often as Fanny Dashwood changes the ostrich feather plume on her hat. Unless you’re in junior high school, it’s difficult to stay on top of the latest trends. Social media is social. You must interact with other people. It’s a...

What Would Jane Austen Tweet? [REPOST]

~ By Sarah Vance-Tompkins It is a truth universally acknowledged, that a romance author in possession of a book or manuscript for sale must be in want of Twitter followers. Social media has become integral to the success of any small business marketing plan. Facebook, Pinterest, Instagram, Google+ and Tumblr attract attention through graphics, pictures and illustrations, but Twitter is the one social media platform where your writer’s voice can and really should shine. Think of each Tweet as a writing challenge. You only get 140 characters, so you must make each one count. Your Tweets can help create...

Promotion, Part 2: Poking Holes at Pinterest?

~ By Sherri Hansen * Read Part 1, Marketing The Old Fashioned Way, here.  The general rule of social media is, do what you enjoy. I love Pinterest! I think of it as a big file cabinet with color-coded folders for fun things – except that I don’t have to dig through a bunch of papers when I want to go back and find what I need. One fun way for authors to use Pinterest is to make a folder for each of your books and use them like a story board – pictures of people who look like...

My 2015 “Moose” Mantra – Author Collaboration

~ By Jillian Jacobs  As a relatively new writer, I’ve relied on more seasoned authors to direct me down the right and WRITE road. To aid with this, I co-developed a local author sub-group called the Juicebox Dialogues. This group was created in order to share and promote author news. I would encourage every author to surround themselves with a crew of like-minded people. You’ll be amazed at free flow of information. Sometimes you just have questions, and knowing there are others who are willing to answer, relieves a lot of strain in an already overwhelming writer world. With...

Why #WeNeedDiverseBooks Matters

~ By Sonali Dev Like so many of you who are reading this, I inhaled books as a child. And I don’t mean that just in terms of volume but in terms of depth. I didn’t just read the books, I crawled inside them. I burrowed inside the characters like an insidious, hungry thing and flailed out my limbs to don their very essence like one pushes into a greatcoat with a broken zipper and breaks through the arm and neck holes in full ownership. I ate these stories up from the inside out. My little whitewashed room in...

Just Call Me A Party Animal

~ By Terri Osburn Back in the day, I *might* have done a bit of partying. Kicked a keg once or twice. Woke up with some fuzzy memories about the night before. But I’ve since offered up my gall bladder in payment for that debauchery, and now I’m what you’d call a teetotaler. One with tattoos who listens to loud music, but I’m toten’ the tee all the same. However, I’ve recently started kicking up my heels at a new kind of party. And with no commute necessary, you can drink all you want so long as you don’t...

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