~ By Angela Kay Austin

When I tell people I’m a published author, they ask “Where can I buy your book?”  Proudly, I say “Amazon, All Romance eBooks, my publishers’ websites.”  They respond “Can I buy it in a bookstore?”  Before my short story, My Son, was released in print, my answer to their last question would be no.  Because all of my stories were available only in eBook format.

This, instantly, changed the tone of our whole conversation.  At that moment, their body language and questions cued me that they see authors who are electronically published differently from authors who are published through New York houses.

Avon has Avon Impulse, Harlequin has Carina Press, and of course there is Ellora’s Cave, Samhain Publishing, my own publishers: Red Rose Publishing and Vanilla Heart Publishing, and so many others.

According to TechCrunch, Amazon Kindle sales have eclipsed both hardcover and paperback sales.  The NY Times recently reported that 180 Kindle books were sold to every 100 hardcover copies.  The author continues to quote Mike Shatzkin, founder and chief executive of the Idea Logical Company, who predicts that fewer than 25 percent of all books sold will be in print in less than 10 years.

Due to devices like Kindle, Nook, Sony eReader, iPad, and more The Los Angeles Times writes that in 2011, total eBook sales are expected to reach $1 billion!

But, still, today people do draw an invisible line of distinction between authors published through the different venues.  And I have to admit before I was published by an epublisher, I probably drew the same line.  Asked the same questions.  Do epublishers have good editors, cover art, who will buy it, how will they know it’s available?  I quickly found out that the answer to all of these questions and more was, yes.

Epubbed authors have led me to cyber conferences, which have taught me to pitch, and as a result, I’ve had two short stories, and two novellas published by epublishers.

Through groups like RWA’s Electronic and Small Press Authors’ Network, authors are able to network and educate others about epublished books.  Hopefully, through authors networking and pressing forward, it will open up more opportunities for readers to be exposed to rich new stories told through voices that may not have otherwise been able to tell them because they were too “different” or just didn’t “fit.”

The next time an author tells you they’re epublished, tell them you’ve got your electronic reader and you’re ready to buy!

Do you still draw the line between epublished, small press, and New York published authors?

After twenty years of practicing marketing: writing copy, designing layouts, developing advertising campaigns, Angela realized each piece of the plans she put together eventually told a story. And, since she was a tween reading her mother’s Reader’s Digest, and every teen magazine she could find she’d dreamt of telling stories.

Her first book, Love’s Chance stayed on Red Rose Publishing’s Best Seller list for 10 weeks.  Her second release, My Son, is available from Red Rose Publishing.  And was a best seller at All Romance Ebooks.  New releases:  Sweet Victory and Scarlet’s Tears are available from Vanilla Heart Publishing.

Angela has written for the Ezine Rithm ‘n Blues.

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