~ By Peggy Jaeger
This past week I’ve been in the lovely city of Atlanta for my very first RT Convention. I’ve been hearing about RT for a long time, but have never had the opportunity to attend until this year, so I came without any expectations and a whole bag of nervous energy.
I’m that girl who spends a lot of time in her hotel room during conference downtown writing and blogging. I usually don’t take advantage of the parties or any networking prospects because I’m basically an introvert.
This year, though, one of my New Year’s resolutions was to “get myself out there” more at conferences and conventions. Talk to fans, publishers, agents, and other
authors. Start up conversations, and ask questions – two things I’m not comfortable doing. I shouldn’t have been concerned about looking pushy or annoying to strangers, because at RT no one is a stranger! I just love that concept.
RT is, in my mind, an awful lot like Comic Con for Romance Lovers. There are themed parties, where fans and authors alike go all out dressing up in period costumes. There are scavenger hunts, photo ops with the most hunky of male cover models, chocolate parties, movie nights – you think of it, and RT is doing it. Billed as a book lovers conference, I found RT was heavily stacked with romance readers. Most romance conferences I’ve attended have been heavy on the writer end of the spectrum, so it was eye-opening for me as a romance writer to actually connect with the people who put us, and keep us, in business – the reader.
I met some of the most delightful, well-read and well-rounded people I’ve ever met this week. And I met them while waiting in line for events, at workshops, and at book signings. These readers and romance fans know what they like. They move the industry in the direction they want it to go by reading, talking, blogging about, and promoting their favorite author’s work. I had one new fan to me, who was also an independent bookseller, say she loved my book so much she promoted it at her store. You gotta love that!
A few things I learned this week that I wish I had known prior to attending RT, though, needs mentioning.
First of all, be prepared for crowds. Big crowds. Disney-theme-park-during-school-vacation crowds. This convention is held once a year and fans/readers/authors /industry people come from all across the globe. This isn’t some dinky little get together; there are literally thousands of people attending.
Because of these crowds, be prepared to wait in line for everything. Everything. Every book signing, every workshop, every author meet and greet, every giveaway. I thought I was being proactive getting to an event scheduled for 5:15 at 4:50. Nope. There were 500 people ( not kidding!) in line ahead of me.
Bring snacks and something to drink with you wherever you go, whether it’s to a workshop or an event. Believe me, you’ll need it.
Wear comfortable shoes and clothing. I know this sounds like common sense, but as an author, I still feel fans want to see you in a dressy, professional, romance-writer-like outfit complete with stocking and heels. Because I think this way, my feet hurt and when I had to wait in line, I couldn’t sit on the floor like everyone who was dressed comfortably because I had a skirt and stilettos on, and by the end of a very long days, my legs turned to jello. Flats and jeans are, truly, acceptable wear.
If you’re an author, always ALWAYS have some kind of author swag on you. Business cards, placards, notebooks, chapsticks, whatever has your name on it and whatever you routinely give away, carry it with you. I had more readers ask me for a business card so they could remember my name than I’ve ever been asked before. Luckily, I’d filled my purse with them, and new release promo cards.
Be approachable and open. This was the hardest one for me because, you know…introvert, here! A smile and a “how are ya doing?” went miles in gathering new readers to me. Love that.
I’m so glad I made that New Year’s resolution. RT has been one of the most intense, interesting, and rewarding book conventions I’ve ever attended. I’m already planning on being in RENO next year for RT2018.
Peggy Jaeger is a contemporary romance author who writes about strong women, the families who support them, and the men who can’t live without them. You can read all about her writing journey, and more about her time at RT, at http://peggyjaeger.com