Secrets of a Bestselling Amazon Book Page

2024 October | Craft

WHEN: September 7, 2024 – September 7, 2024 1 PM ET / 2 PM MT / 3 PM CT / 4 PM ET via Zoom

Course Description:

Is your book not selling? It could be your Amazon book page. More and more Amazon book page conversion is a big issue, and it can also impact your Amazon relevancy score. What’s a “relevancy score”? This class will unpack that as well!

It’s one thing to have your book up on Amazon, it’s quite another to have a book page that actually sells your book. This session will go over tips and insider information on turning your Amazon book page into a sales machine! 

We’ll discuss: 

  • Your book description: how to make it your #1 sales tool
  • Understanding how Amazon “scans” your page for relevancy
  • Understanding your Amazon relevancy score
  • Running Amazon ads that aren’t converting? We’ll dig into that too and offer some quick remedies to help increase your ad conversion
  • Your book’s tagline: how this helps to sell more books
  • How to get more real estate on your Amazon book page
  • Ways to use Author Central to enhance your book page
  • Using video on your Amazon book page – yes you can! 
  • Using Author Central to enhance your Amazon Book Page in super creative ways!
  • Creative ways to add Amazon keywords to your Amazon book page for better page visibility
  • Amazon also bots – why they matter to your page visibility
  • ….and much more! 

About the Instructor:

Penny C. Sansevieri, Founder and CEO Author Marketing Experts, Inc., is a best-selling author and internationally recognized book marketing and media relations expert. She is an Adjunct Professor teaching Self-Publishing for NYU. She is the author of eighteen books, including From Book to Bestseller, How to Sell Your Books by the Truckload on Amazon, 5 Minute Book Marketing for Authors and How to Revise and Re-Release Your Book!